Campaigns & Copywriting

Crafting strategic and creative copy is a collaborative event. It requires a clear channel between the subject and the translator so that the content can gracefully and effectively capture the essence of the product, idea, or service's message. I work closely with my clients to understand their brand voice and vision and build a lexicon unique to their story.

Explore a few examples of brand stewardship and campaign creation below. From inception to execution, I have created stories, experiences, and the unique language of each example.

Current Writing

Site content

Spirited Play Labs

HereNow CBD

Beōnd

PEPPER

Naming+site content

Society

Campaigns

Courage to Care Campaign | everyone | EO Products

Social MEDIA

HereNow CBD Posts

ARTICLES

Interview with Sex Educator Julia Feldman

Love in the Time of Coronavirus: An Editorial Blog Post

EMAIL NEWSLETTERS

Here are a few examples of emails, long and short form with email subject lines as titles.

Everything interrupted

New routine, who 'dis?

Mother's Day vibes her way

Get 'er done

Cabin fever into spring fever (campaign)

Bear Tales

WEAVING BIRTH STORIES INTO HEIRLOOMS

A custom storytelling service, Bear Tales takes the unique kaleidoscope of a baby's birth story — complete with companion images — and creates an heirloom-quality keepsake book for the family. Poetic, vibrant, emotional, and triumphant, Bear Tales maps the constellation of this extraordinary time, from pregnancy to birth.

Click on any graphic below to explore a handful of tales.